Jed York poised to be more than just 49ers' CEO

San Francisco 49ers CEO Jed York
San Francisco 49ers CEO Jed York / Michael Zagaris/GettyImages

49ers CEO Jed York is about to have a lot more managing responsibilities than his current role, according to a recent report.

For years as an editor on Niner Noise, I've had to remind some writers that San Francisco 49ers CEO Jed York is, well... the team's CEO.

Not the owner, as he's commonly mistaken.

York has held that title since 2010. But his parents, John and Denise DeBartolo York, have held primary ownership of the team.

According to a recent report from Ben Fischer of the Sports Business Journal, that's all about to change.

Jed York to become principal owner of 49ers, will retain CEO title

Jed York will be acquiring the primary ownership role from his family, according to this latest report.

From Fischer:

"The 49ers are making a generational change in ownership, as CEO Jed York is buying enough equity from his mother, current principal owner Denise DeBartolo York, to make him the principal owner, sources said.

The transaction and title change is subject to NFL approval, expected during the league meetings underway today in Orlando. It’s not known precisely how much of the club Jed York will own individually after this deal, but the family owns more than 95% of the 49ers, valued at $6B by Forbes in 2023."

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As the report stated, the league has to approve the transaction, and York will continue to hold his current title of CEO.

York was the subject of scrutiny during 2015 and 2016 when his franchise underwent drastic changes after the "mutual parting of ways" with head coach Jim Harbaugh, which included private airplanes flying over Levi's Stadium towing banners that read, "Jed & 49ers should mutually part ways."

But York's reputation has since improved after the 2017 hirings of head coach Kyle Shanahan and general manager John Lynch, which have translated into the Niners becoming perennial Super Bowl contenders after just a few short years.

Hat tip to 49ers Webzone for the find.

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