NFL: The Improbable Decline of America’s No. 1 Sport
By Peter Panacy
The New NFL Media Policy
In case you missed it, the league introduced a mandated restriction on media usage during, and even shortly after, each and every game.
Nancy Armour of USA Today described it in greater detail, but the gist of it is only the NFL is allowed to post live, in-game highlights. Not teams or other media outlets.
It’s an attempt to try and control the media market. But in an era of high-tech gadgets and visible media flooding the market, the attempt seems feeble at best. It’s not a good look.
Whereas the NBA holds a polar-opposite policy. The Association embraces the sharing of its media by all of its teams and basically considers it free advertising and marketing of its own brand.
What a way to embrace the 21st Century!
Oh, not surprisingly, the NBA has watched its ratings soar while the NFL’s have plummeted.